Shaftesbury Cycle Challenge Could Raise £20,000 For Prostate Cancer Thanks To New Sponsor And Record Entries

Shaftesbury Rotary Club say they hope to double the amount raised for prostate cancer research and charitable causes with this year’s North Dorset Cycle Ride. Volunteers organising the cycling circuit say there are a record number of entries for the event on Sunday 17th May.

Rotarians hope that the extra registrations and a new sponsorship deal with Shaftesbury-based BV Dairy could increase the event’s income from the £10,000 raised in 2019 to £20,000 this spring. “Not only do we have many keen cyclists in our business, but we are also passionate about working with Shaftesbury Rotary Club to help support the vital work of Prostate Cancer UK,” explained BV Dairy Managing Director, Jim Highnam.

North Dorset Cycle Ride finishing on Gold Hill

The UK statistics for prostate cancer reveal why locals feel passionate about helping this cause. One in eight men will get prostate cancer and one man dies from this cancer every 45 minutes. The money raised for the charity during the event will fund research into better treatments and more effective tests. The cash will, ultimately, help to save lives.

“We are thrilled that BV Dairy has chosen to support our event this year. We are hugely grateful for their generosity and look forward to welcoming many of their employees out on the stunning course,” said Paul Slimm, chairman of the North Dorset Cycle Ride.

Cyclists can choose between a 50-mile or 25-mile route through the Blackmore Vale’s scenic countryside lanes. A shorter 12-mile family event is offered for beginners, junior riders and those less able, who still want to enjoy a great morning out. Over 300 riders took part in the 2019 challenge and one of the highlights is finishing the route on the cobbles of Shaftesbury’s iconic Gold Hill.

BV Dairy is sponsoring the event

Volunteers marshal the circuit and everyone who finishes will receive a commemorative medal. James Thrift will be taking professional pictures of the riders. At the end of the ride, participants and event supporters can enjoy food and drink at the top of the hill. Local band ‘Slow Down Charlie’ will offer musical entertainment.

For more information and to enter, visit the Shaftesbury Rotary Club website.