Later this summer, volunteer tourism ambassadors wearing branded clothing will greet Shaftesbury visitors and answer their questions.
Shaftesbury Town Council backed this Dorset Council initiative on Tuesday.
Town Council business manager Brie Logan said one of Shaftesbury’s greatest ambassadors is the High Street pedestrianisation marshal Mike Shoemark. Mike answers many tourist enquiries. Alfred asked Mike what visitors need to know. And then we chatted to tourists at Gold Hill and the Abbey to see which questions they had.
The visitors gave a ‘thumbs up’ to the new-look Abbey Museum and Seasons Café.