Bell Street Supermarket Will Reopen As Sainsbury’s

Shaftesbury is getting a Sainsbury’s store.

Richard and Kelsie Whittemore bought the former Bell Steet supermarket in February. Recently, they created a survey to find out what shoppers wanted. 96% of people who responded favoured the Sainsbury’s option. 20% of the products will be locally sourced.

New owner Richard Whittemore

The massive response to the residents’ survey has changed the Whittemore’s plans, as you’ll hear from our interview. If you want to see what the store will be like, there’s a Sainsbury Simply Fresh at Bitterne Park in Southampton.